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Domes Hotels: Directory

03.2018 Packaging
01. Domes Hotels: Directory 03.2018, Packaging

Mission

The Domes Resort Hotels in Crete initially sought to update the information in the service directory placed in every room. During the briefing process, we came to the joint conclusion that the entire directory needed to be re-conceived, in order to match the premium character of the resorts.

Approach

Our primary challenge was to re-think an object that appears in every hotel room around the world, in more or less the same format. Having worked extensively on the resorts’ branding, we utilized our strong familiarity with the Domes brand DNA to pursue a new approach while being faithful to the object’s functional nature. We reconfigured the design and worked together with the client to curate the contents in a new way. The materials chosen reinforce the idea of a long-lasting object.

Outcome

The binder format makes the new guest info kit practical, while the fabrics used in construction preserve its premium character. Working on both the design and content curation allowed us to create an object that guests enjoy engaging with.